From Clicks to Contract: How Modular Builders & Manufacturers Can Optimize Their Websites for Maximum Conversion and Performance in 2026

Description

Presented by: Mary Anglade, Founder of Builder Lead Marketing Your website isn’t just a digital brochure—it should be your most reliable source of qualified leads. Yet many builder and manufacturer websites look fine on the surface while quietly losing opportunities due to poor conversion flow, slow performance, or neglected maintenance. In this practical, conversion-focused webinar, Mary Anglade, Founder & CEO of Builder Lead Marketing, will break down what actually makes a builder website convert—and what quietly drives buyers away. This session goes beyond design and dives into how your website functions as a sales tool. 🔑 What You’ll Learn: - Why traffic alone doesn’t equal leads—and how to fix the disconnect - The key elements every high-converting builder website must have - How messaging, layout, and calls-to-action guide buyers to take the next step; - Why site speed, mobile performance, and testing directly impact conversions; - The importance of regular website maintenance, updates, and backups; and - How overlooked technical issues can hurt trust, rankings, and lead volume. Whether you’re a modular builder, stick builder, modular manufacturer, remodeler, or industry professional, this webinar will give you clear, actionable insights you can apply immediately—without rebuilding your entire website. Bonus: Attendees will be invited to schedule a complimentary website audit and strategy session, where we’ll review conversion opportunities, performance issues, and technical risks specific to your site. Date: January 21 Time: 2:00 PM ET Format: Live Zoom Webinar